2017年6月28日 星期三

Episode 170:有條理的行事

圖片出處:http://www.storm.mg/lifestyle/139199
第170集:有條理的行事

摘要

這裡有一些提示能讓你在參加人脈網絡活動時,看起來很專業。

  1. 注意細節。不要穿牛仔褲去參加專業的人脈網絡活動。若是參加早晨活動,前晚要好好休息。印有公司標誌的衣服很合適。適當的樹立自己的品牌。 
  2. 確定你的身體語言傳達正確的訊息。看你的姿勢,目光接觸,和手勢。 
  3. 準備好。知道你的名片在哪。 
  4. 記得微笑。研究顯示微笑讓你看起來更坦承直率。 
這則播客是根據米勒博士發佈在Entrepreneur.com的文章“有條理的行事”。

由Networking Now提供給您。

以下為BNI播客170集完整抄本

Priscilla:
哈囉,大家好,歡迎回到BNI官方播客,由NetworkingNow.com提供給您,一個人脈網絡的領導網站。

我是Priscilla Rice,現在在加州柏克萊的Live Oak Recording Studio。現在在線上的是BNI創始人及董事長伊凡米勒博士。哈囉,伊凡,你好嗎?你今天在哪裡呢?

Ivan:
我很好,Priscilla。我回到家了。我這週在BNI總會。我過去三個月不斷的旅行,到五個國家,也跑遍美國。在過去三個月,我在總會只待了一星期吧,所以能回到這真好,開始著手處理未完成的計畫。

Priscilla:
聽起來真讓人興奮。我真希望我在你的行李箱裡!

Ivan:
嗯,你知道,BNI會員,若你有機會到我的臉書看一下,我的個人專頁,很不幸地,已達上限,請看粉絲頁,就是Ivan Misner Founder of BNI。若你想知道整個組織在做什麼或我在哪,去看粉絲頁,Facebook.com/IvanMisner.BNIFounder,你能加入並追蹤粉絲頁。

我知道妳已經加入了,妳還有討論我南非的旅程。

Priscilla:
對啊,我看到一些很棒的狩獵照片,是你跟Elizabeth一起拍的。

Ivan:
嗯嗯,我邀請一些會員來我的臉書簽到。

Priscilla:
很棒!你怎麼到達臉書上線?那聽起來...

Ivan:
嗯,個人臉書有上限,粉絲頁沒有。上限是5000人,當我到達五千上限時,它就不讓我再增加朋友了。所以朋友新增的請求對我來說沒用,因為我不能再增加了。

Priscilla:
好的。

Ivan:
但是粉絲頁沒有上限,所以去看看吧,因為妳會喜歡的。

Priscilla:
好的,太棒了。所以今天這個播客是關於什麼?

Ivan:
這個播客就像有條理的行事那篇文章一樣,這是根據我在Entrepreneur.com發表的一篇文章。這就是你如何定位你自己,你看起來如何和你留下什麼印象。讓我們面對它,身為生意人,我們有很多人要見,很多地方要去,很多事要做。在這同時,看起來很棒,表現的很像樣的同時,有些事會被忽略。坦白說,凡事有條理的執行是有些壓力,對那些很有組織的人來說也是如此。因此我會給提供BNI會員一些小技巧。

第一,去參加人脈網絡活動前,要注意一下小地方。你會很驚訝很多人基本外表都是不合格的。若是商會人脈網絡早餐,不要穿得太休閒。穿套裝貨或專業休閒服。你需要好好休息,在參加早晨人脈網絡的會議時,才有清楚的腦袋能用。前一晚要有足夠睡眠,保持頭腦清醒。若你不是早起的人,就早點睡覺,比平常早睡,這樣隔天早上你才不會看起來像是活死人。不管你喝多少杯咖啡,人們都知道你人根本不在那。因此你留下的印象是很重要的。

我知道你有一個關於公司標誌的衣服,及你穿有標誌的衣服看起來如何。妳要分享一下嗎?

Priscilla:
好的,在我的分會,我們有會員在從事客製化衣服,你可以訂制標誌或印有公司標誌的衣服,有一些會員已經訂了。像地毯清潔工,畫家,雜物工作者,各種服務行業的人都訂了。而我認為這讓顧客覺得他們很專業,當他們穿上了制服,對自己的外表也很有自信,所以他們總是穿著制服。他們總是穿去參加會議。

Ivan:
我完全同意。我認為這很好。我認為—現在,我們沒有太多制服,但印有公司標誌的衣服是除了制服外最棒的。也許更好,因為看起來不像制服,但有公司品牌在上面。確認你適當使用品牌。我曾看過錯誤使用BNI標誌的情況,所以使用正確的公司標誌,大多數組織能印在衣服上。


BNI有衣服印有BNI標誌,而會員,若你想看看—我自己有好幾件,我愛那衣服,也常穿—去BNI.com網頁,看看BNI商店,我們網頁上有。

我在這裡所說的,若參加人脈網絡活動時,注意小地方。我認為就是那樣。

Priscilla:
我想補充一件事,若你在行銷場合或其他公開場所,你穿著印有你品牌,標誌的衣服,你就有機會做生意,人們會和你接洽。

Ivan:
沒錯,BNI也是一樣的方式。我穿BNI的衣服或戴BNI的帽子。我不知道有多少次,有人跟我說,“BNI!嘿,我也是BNI會員!你是哪個分會的?“真的很有趣!

Priscilla:
真好!真的太棒了!

Ivan:
嗯,我們要很快的把其他三點說完。

一個是確保你的身體語言傳送正確的訊息。當要建立人脈網絡關係時,大部分重要訊息,信任,朋友,真誠,坦承都是透過非口頭的方式溝通,例如姿勢,臉部表情和手勢。所以當你在對話時,看著對方的雙眼,注意力放在他/她說的話,傾斜一點談話,靠近對話的人,不是遠離他。不要雙臂交叉站。用身體語言留下好印象。這是第二個提示。

第三是要準備好。確保你知道你的名片在哪個口袋裡。我知道這聽起來很瘋狂,但我總是把我的名片放在我左邊口袋,然後把你的名片放在我右邊口袋,這樣我不會錯把別人的名片當成自己的拿出來給人。我把我的名片放在每一件外套的左邊口袋。

所以不會發生沒有準備好或沒有組織,例如發錯名片那樣的事,所以要參加會議前要準備好。

第四,記得微笑。我知道很瘋狂,但研究顯示當你微笑說話,讓你看起來更坦承直率。我跟你說,我覺得這真的很難。確認有微笑,表示友善和有吸引力的。當然,你不想做的太熱衷,開始笑和揮手,像個小丑一樣,只為了表示有一段愉快的時光。只是想表達很高興在那裡,有這樣的對話,而重要的是所有生活中的,商業的事都暫時放在一邊,聚焦在建立可見性和團體關係。所以記得微笑。第一次見到這些人,感覺很現實。若人們覺得你不友善,不管你做什麼工作,他們都不會想把業務引薦給你。

記得上述的小提示,一眨眼就留下好的印象

Priscilla:
好的!那些都是很棒的提示。你還有什麼要補充的嗎?還是就這樣?

Ivan:
喔,我總是還有很多可以分享,但我想今天的時間不夠了。對BNI會員來說,只是分享一些想法,讓他們在參加BNI或其他會議活動前能參考,關於他們看起來怎麼樣,他們留下什麼印象,我認爲最重要的是我剛說的,感覺是很現實的。你留下的印象很重要。所有我做過的研究顯示,我的問題是“成功的人際網絡工作者的特徵是?”得到的前五大回覆是態度,你留下的印象。正面積極的態度也是前五大特徵。所以你的外表和留下的印象對開始VCP程序是非常關鍵的,可見性,可靠性的部分。

Priscilla:
好的,非常棒!謝謝你,米勒博士。

Ivan:
謝謝妳,Priscilla。

Priscilla:
嗯,我們這星期的節目就到這邊。我想我要提醒聽眾這則播客是由NetworkingNow.com提供給您,一個人脈網絡的領導網站。

我是Priscilla Rice,謝謝您的聆聽,我們期待您參與下週BNI官方播客。


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Episode 170: Get Your Act Together
Synopsis

Here are some tips for positioning yourself as a professional when you go to networking events.
1. Look the part. Don’t wear jeans to a professional networking event. Be well-rested if you’re going to a morning event. Shirts with company logos are appropriate. Brand yourself appropriately.
2. Make sure your body language sends the right message. Watch your posture, eye contact, and gestures.
3. Be prepared. Know where your business cards are.
4. Remember to smile. Studies have shown that this makes you seem more open and forthright.

This podcast is based on Dr Misner’s article “Get Your Act Together” at Entrepreneur.com.

Brought to you by Networking Now.

Complete Transcription of BNI Podcast Episode 170 –
Priscilla:
Hello everyone, and welcome back to The Official BNI Podcast brought to you by NetworkingNow.com, which is the leading site on the Net for networking downloadables.

I’m Priscilla Rice, and I’m coming to you from Live Oak Recording Studio in Berkeley, California, and I’m joined on the phone today by the founder and the chairman of BNI, Dr. Ivan Misner.

Hello, Ivan. How are you and where are you?

Ivan:
I am doing great, Priscilla. I’m back home. I’m at BNI headquarters this week. I did so much traveling over the last three months, about five different countries, all over the United States. I literally was at BNI headquarters one week over the last three months, so it’s good to be back here for a little while and start working on some of the projects I’ve got going.

Priscilla:
That sounds very exciting. I wish I had been in your suitcase!

Ivan:
Well, you know, member of BNI, if you have a chance go to my Facebook page, my personal page, unfortunately, has hit its limits, so look for the Fan page; it’s Ivan Misner Founder of BNI. Go to the Facebook page if you’d like to see what’s going on in the organization and where I’m at. Take a look at that. It’s Facebook.com/IvanMisner.BNIFounder. Join the Fan page, and you can follow.

I know you followed. You were talking about my trip to South Africa.

Priscilla:
Yeah, I saw some great pictures of the safari that you were on with Elizabeth.

Ivan:
Well, I invite the members to come to my Facebook page and sign up.

Priscilla:
Great! How do you reach your limit on Facebook? That sounds . . .

Ivan:
Well, personal page has limits; Fan page does not. So the limit is 5,000 people, and when I hit 5,000, it wouldn’t let me add anymore friends, so Friend Request me won’t do any good because I’m at my limit.

Priscilla:
Okay.

Ivan:
But the Fan page has no limit, so go there, because you’ll like it.

Priscilla:
Okay, great. So what is this podcast about?

Ivan:
This podcast is like Get Your Act Together, and it’s based on a blog that I wrote of Entrepreneur.com. And it’s really about the way that you position yourself, the way you look and come across. Let’s face it, as business people, we’ve got a lot going on, there are people to see, places to go, a whole lot of stuff to do. And to do this and look good and act presentable at the same time sometimes things slip through the cracks. Quick frankly, getting and keeping your act together can be a little overwhelming, for even the more organized people around. So I’m going to give you a few tips for BNI members.

First, look the part before going to a networking event. You’d be surprised how many people fall short in the fundamental area of appearance. If it’s Chamber of Commerce networking breakfast, don’t dress casually. Wear a suit or at least professional casual. You need to be well rested, clear headed when you’re attending morning networking sessions. Make a conscious effort to get plenty of sleep the night before. If you’re not a morning person, hit the sack early, earlier than usual so you don’t look like the walking dead the next morning. Regardless of how many cups of coffee you’ve had, people can tell if you’re not all there. So the way you come across is really important.

I know you had a question about the logos on shirts and how you look in terms of wearing logoed shirt. Do you want to share that?

Priscilla:
Yeah, well, in my chapter, we have somebody who you can actually order your logo or your shirt with your company name on it, and quite a few members have actually done that. For example, the carpet cleaner, the painter, the handyman, all kinds of service people have done that. And I think that it makes them look more professional to the customer as well as they seem to have a sense of pride about their own appearance when they’re wearing their shirt, and they wear it all the time. They always wear it to the meetings.

Ivan:
I absolutely agree with that. I think it’s a great thing. I think it’s sort of – in today’s day, we don’t have uniforms so much, but a shirt with a company logo on it is the next best thing; it’s probably better because it doesn’t look like a uniform yet it’s got your company branding on it. Make sure that you use your appropriate branding. I see with BNI, the BNI logo being used wrong in some cases, so use your correct company logo, and most organization can get that on the shirts very well.

BNI has a shirt with the BNI logo, and members, if you want to take a look at it – I’ve got several shirts like that myself, I love it, I wear it as much as I can – go to BNI.com and look at the BNI store; we have it.

What I’m talking about here, look the part if we’re going to a networking event. I think that’s definitely looking the part.

Priscilla:
I can just add one more thing, which is, if you are, for example, in a marketplace or someplace where the public is around you and you’re wearing your shirt and your logo and your brand, then you have a chance of getting work, actually. People will approach you.

Ivan:
You do, and BNI is the same way. I’ve worn the BNI shirt or a hat with BNI on it. I can’t tell you how many times I’ve had people come up to me and say, “BNI! Hey, I’m a member of BNI, too! What chapter are you in?” And that’s always a lot of fun!

Priscilla:
That’s good! Yeah, that’s great! Okay.

Ivan:
Well, we’ve got three other things to go through quickly.

One is make sure your body language sends the right message. When it comes to forming networking relationships, most of the important information, trustworthiness, friendliness, sincerity, openness is communicated through nonverbal cues such as posture, facial expression, and hand gestures. So when you’re engaging in conversation, look the other person directly in the eye, stay focused on what he or she is saying, leaning a bit to the conversation rather than away from it, don’t stand rigid with your arms crossed. Make a good impression with body language. That’s the second tip.

Third is be prepared. Make sure you know which pocket your business cards are in. I know that sounds crazy, but I keep my business cards in my left pocket and I put your business cards in my right pocket, and I do that so that I’m not handing out other people’s business cards by mistake. And I keep my business in my left pocket of every coat I own.

So nothing screams that you’re ill prepared or disorganized than handing out other people’s business cards, so be prepared in going into a meeting.

Fourth, remember to smile. I know that’s crazy, but studies have shown that if you smile when you talk, you seem more open and forthright. And I can tell you, this is something I have difficulty with. Making sure to smile, but you’ve got to do it, you’ve got to come across friendly and engaging. Obviously, you don’t want to go overboard with this and you start grinning and shaking hands like a hyperactive clown just to show that you’re having a good time, but you want to look like you are engaged in the conversation, you’re glad to be there, and that’s where it’s important to let go of all the fires and issues that you’ve got going in your personal life and business life and focus on starting to build visibility and relationships in the group. So remember to smile. Perception is reality when it comes to meeting people for the first time. If people perceive you as not being friendly, they simply won’t be inclined to refer business to you or even get to the position of knowing you well enough to refer business to you regardless of the work you can actually do.

Keeping the above tips in mind go a long way towards creating the right impression, literally in the blink of an eye.

Priscilla:
Great! Well, those are all wonderful tips. You think you have anything else up your sleeve, or is that it?

Ivan:
Oh, I’ve always got more stuff, but we’ve probably run out of time today. The bottom line here for our BNI members is to just give a little thought before they come to a BNI meeting or other business events, give some thought to the way they look, give some thoughts to the way they come across, because I think the most important thing that I said is that perception is reality. They way you come across is so important. In all the studies ad surveys I’ve done, and I’ve done a survey asking, “What are the top characteristics of a master networker,” one of the top five is always attitude, they way you come across. Positive attitude is always one of the top five characteristics. So the way you look and the way you come across are absolutely critical for the beginning of the VCP process, the Visibility, Credibility portion of the VCP process.

Priscilla:
Okay, great! Thank you, Dr. Misner.

Ivan:
Thank you, Priscilla.

Priscilla:
Well, that’s it for this week. I’d just like to remind the listeners that this podcast has been brought to you by NetworkingNow.com, which is the leading site on the Net for networking downloadables.

This is Priscilla Rice. Thank you for listening, and we hope you’ll join us next week for another exciting episode of The Official BNI Podcast.

原文:https://www.bnipodcast.com/2010/09/01/episode-170-get-your-act-together/

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